Monday, March 31, 2014

Spotted: Drugstore Finds

Maybelline's coveted Baby Lips- now with a hint of Pink- introduces Baby Lips Pink'ed

L'Oreal Paris Collection Privee by Colour Riche-
Lippy's from L'Oreal's bevvy of beauties.

Another find from Revlon called the Electric Chrome Collection based on the upcoming Spiderman movie!

Limited Edition Sally Hansen
South Beach Shores Salon Effects


Yes, I should have moved the other products before taking the shot, yet you get the idea! Gucci Westman for Revlon- Rio Rush Collection. LOVE THE LOOK on Olivia Wilde!

Some of the most fun drugstore finds from last week and this weekend....feel free to share yours with me. I love seeing collections roll out.....don't you?!

NEW: Clinique Skin Care Diagnostic in the comfort of your own home!

Now in the comfort of your own home-give Clinique 90 seconds of your time and they will give you your very own personalized skin care routine!

After a short interactive quiz, the tool helps women identify the perfect products for their skincare and beauty needs. The Clinique Skin Care Diagnostic has been used at beauty counters around the country for several years, and now women can use it to shop based on their individual needs from the comfort of their own home. It packs the basic knowledge of a beauty consultant into a simple, interactive quiz! It also will is a great way to help your readers identify the best product to purchase in order to receive the Clinique Bonus free gift from Macy’s. Clinique Skin Care Diagnostic

Details of the Clinique Gift With Purchase

Choose a free 7-Pc. gift with any $27 Clinique purchase through Macy's. The gift with purchase includes free makeup valued at $70 available only through Macy’s from March 31 until April 19. See attached photo for more details.


Friday, March 28, 2014

Miss Jessie's Original: MULTICULTURAL CURLS

Wearing my hair straight for the past three months makes me yearn for a curly look every so often for a fun change. That is where Miss Jessie's MULTICULTURAL CURLS ( $ 16) comes into play.

It's a lightweight styler exclusively formulated for those of us that don't have naturally super straight nor super curly hair and want hair that bounces with shine and is touchably soft- NO CRUNCH allowed! Oh how I hate it when I rock the 80's wet look, yet not on purpose! It certainly is not my favorite look (on me).

This product really worked beautifully on my hair and held the curl/waves all day and night long. I let my hair air dry as the weather allowed for it and it felt soft to the touch and playful in look. You can buy this by going to Miss Jessie's , Ricky's NYC, Target, CVS and Duane Reade come April 2014.

Wednesday, March 26, 2014

OSEA: Blemish Balm

As I am getting older (and eating terribly)- my face has been prone to break outs. You know I swear by UNBLEMISH from Rodan + Fields and also love Mario Badescu's Drying Lotion. I am open to trying new products and OSEA's Blemish Balm came my way and I gave it a try and it works!

Blemish Balm works beautifully and effectively to help heal blemishes and prevent breakouts on all skin types, including sensitive, oily, acneic, and allergenic skin. It’s an organic, lightweight, non-greasy, antiseptic moisturizer that helps reduce blemishes, prevent future breakouts, and keeps skin shine-free.

This tint-free balm disappears into the skin making an excellent base for foundation keeping skin soft and smooth without clogging pores. A unique blend of cypress, rosemary, and juniper essential oils in OSEA’s proprietary base of three different seaweeds is loaded with skin-loving multi-vitamins, anti-aging properties, and mineral peptides that nourish and aid in skin repair. 

Celebrity Fans: Jessica Biel, Olivia Wilde, Zosia Mamet, Julia Mancuso, Rebecca Ferguson and Maggie Grace. 

Blemish Balm, $42, available at


By Terry: Cellularose Blush Glacé

My do I love By Terry's products?! I wear her cover expert foundation, lip balm, liquid blush and now am completely over the moon with these three new Cellularose Blush Glacé choices. 

They smell like fresh cut roses and were formulated to act as a light activating, brightening, plumping CC lumi- serum. White Rose Native Cells, quenching phospholipids, Vitamin E and potent rose water are combined with pearlescent pigments to offer nourishment with a pop of color. They blend right into your skin and become a sheer and customizable color.

3 fresh colors in sheer frosted rose shades include Flower Sorbet ( above) , Rose Melba ( below) and Frozen Pearl.

You have to see how these blend right into your skin so effortlessly. You can also use them as a glow glaze on lips and the contours of the face.

Available at for $ 58 each. Know that a little goes a long way. Create high definition cheekbones with a healthy and natural flush! 

Monday, March 24, 2014

Sephora + Pantone Pop Up Greenhouse: 3/27 - 3/29 in NYC


Inspire Your Beauty, Thursday, March 27th
Through Saturday, March 29th

SEPHORA, the revolutionary beauty retailer that continues to change the face of prestige cosmetics with its dynamic, open-sell atmosphere and its curated assortment of over 200 world-class brands, including classics, cult favorites, emerging collections and Sephora’s own private label, SEPHORA COLLECTION

SEPHORA is celebrating spring and the launch of its latest SEPHORA + PANTONE Color of the Year cosmetics collection with the SEPHORA + PANTONE UNIVERSE Pop-Up Greenhouse. For three days only, this one-of-a-kind, multi-sensory beauty experience will offer complimentary on-site beauty services featuring Radiant Orchid, the 2014 Pantone Color of the Year, amid a lush floral oasis.


Big Screen Plaza, behind the Eventi Hotel

W 29th Street (b/w Avenue of the Americas and 7th Avenue)

Thursday, March 27th through Saturday, March 29th, 2014

11AM - 7PM daily

     In addition to receiving a Radiant Orchid beauty look from SEPHORA PRO artists, guests will be able enjoy a style service from Bumble and Bumble, and capture their look amongst exotic flowers, orchids and greenery at a digital photo booth. Special offers and surprises will be part of the excitement, too, especially if you’re a member of Sephora’s Beauty Insider loyalty program.

Follow the action with @Sephora and #SephoraPantone

OPI partners with The Coca-Cola Company: Launch date is set for June 2014

OPI Products Inc. announced a collaboration with The Coca-Cola Company, the world’s largest beverage company and home to one of the world’s most iconic brands – Coca-Cola, whose mission is to inspire moments of refreshment, optimism and happiness. Several of the Company’s most recognized brands – including Coca-Cola, Diet Coke, Coke Zero, Cherry Coke, Vanilla Coke, Sprite and Fanta – will be the inspiration for a line of OPI limited edition nail lacquers that will launch internationally in June 2014.

“We’re excited to partner with OPI, a preeminent nail polish brand with global reach and influence among our core target teen audience,” said Kate Dwyer, Group Director Worldwide Licensing, The Coca-Cola Company. “Coca-Cola has a long history of collaborations with beauty and lifestyle brands to further connect with consumers and tastemakers in a way that is meaningful and relevant for them.”

“As the global leader in the professional nail industry, OPI is thrilled to partner with the world’s top beverage company, The Coca-Cola Company,” remarks Suzi Weiss-Fischmann, OPI Co-Founder and Executive Vice President. “These two iconic brands truly deliver happiness in a bottle – whether it’s a refreshing, invigorating sip of Coke or a set of fingers and toes perfectly polished with OPI nail lacquer.”

Sunday, March 23, 2014

Ricky’s NYC Expands Japan’s GATSBY to All Doors, Including Miami

Earlier this month, Japan’s GATSBY, a men’s grooming brand in Asia, continues forth with U.S. expansion of the popular hair wax line, MOVING RUBBER. After only two months of testing in five Manhattan Ricky’s NYC locations, sales soared and the retailer requested expansion quickly due to high customer demand. Four unique settings of the MOVING RUBBER line are now found on the shelves of all Ricky’s NYC stores, including Ricky’s NYC stores in Miami.

Mr. Lorne Lucree, Director of Marketing at Ricky’s NYC comments, “As the destination for all things cult beauty, Ricky’s NYC jumped at the chance to carry a fan favorite like GATSBY. Our customers love discovering new, unique international brands – especially when it comes to hair products, and we are more than happy to oblige them. This is truly the beginning of a stylish partnership!”

The GATSBY MOVING RUBBER hair wax line, with 73% market share in the men’s hair wax category, records No.1 sales again in Japan (2013). Since its launch in 2006, over 100 million units of MOVING RUBBER were sold to over 10 countries and regions in Asia.

“I have always believed MOVING RUBBER would capture New Yorkers’ curiosity, but it turns out to be something more than that. The consumer reaction received through our new partnership with retailer Ricky’s NYC is so impressive and meaningful. We are very excited to further stimulate the grooming and fashion conscious men of New York City,” says GATSBY’s Creative Director, Mr. Kagawa Iichiro.

GATSBY MOVING RUBBER is a series of hair wax styling products skillfully developed through cooperation by expert stylists from top salons featured frequently in Japanese media. MOVING RUBBER is recognized for its unique ability to create a wide range of hairstyles. From casually arranged to elaborative hair styles, GATSBY promises any desired look to be created easily and by anyone with the use of the MOVING RUBBER product. Once MOVING RUBBER is applied to the hair (preferably dry), rearranging the style throughout the day is made easy due to the ‘moveability’ and hold of the product.

Spiky Edge
  • Strong holding power keeps hair spiked all day.
  • Styling Power: 10/10
  • Shine: 2/10
  • Length: Very short, Short

Wild Shake
  • Creates a causal messed up look.
  • Styling Power: 9/10
  • Shine: 4/10
  • Length: Short, Medium short

Air Rise
  • Creates volume with a light, soft finish
  • Styling Power: 7/10
  • Shine: 2/10
  • Length: Medium short, Medium & above
Cool Wet
  • Maintain your desired hold with a cool wet look
  • Styling Power: 5/10
  • Shine: 9/10
  • Length: Short, Medium short, Medium & above

MOVING RUBBER is now available at Ricky’s NYC and on

Friday, March 21, 2014

Divergent Star Shailene Woodley: Get The Look!

This weekend’s most hotly anticipated movie opening is clearly Divergent and its star, 22 year-old Shailene Woodley, is Hollywood’s latest  it girl when it comes to fashion and beauty.  Last night she proved she owned the Red Carpet at the star-studded NYC premiere. Shailene’s go-to makeup artist, Roxy, created a very Spring-inspired look focusing on flawless skin with a pop of color on the lips. A fan of the Physicians Formula Organic Wear Collection, here’s the 411 on the complete look….  

INSPIRATION. Shailene stepped out on the red carpet in an all black, sleeveless Elie Saab jumper that was both strong and structured while still being feminine and soft. Roxy described it as “very Shailene” and it served as the inspiration for her makeup.  “We wanted to create an empowering, confident look and we drew inspiration from Audrey Hepburn's classic eyeliner. We then added strong definition with shadows to really spotlight her eyes while not being so bold that we couldn't rock the red lip too. She's very young and youthful and too much makeup can appear aging.  In general, we never want anything overshadowing or hiding her natural beauty!”- Roxy

Get the look with Roxy’s step-by-step:


Shailene is really good about taking care of her skin, so we don't need to worry too much about adding extra hydration. I generally just spritz a hydrating elixir all over her face, neck, and a little bit on her décolleté. We love one that’s enhanced with natural ingredients that act as aromatherapy and awaken the skin; it’s the perfect skin prep product.


I applied Physicians Formula Organic Wear CC Cream in Light/ Medium with my favorite foundation brush (the #6 from Chanel). Starting at the center of her face, I blended it outwards until it melted perfectly into her skin. I love how much pigment this gives, which allows for great coverage, and it erases any unwanted shadows or imperfections. The texture is light, which helps to create a flawless natural looking finish. The end result is a complexion that is even and glowing, it the best version of your skin. Using natural products is very important to Shailene and this one doesn’t compromise performance at all.


I used a golden peach toned concealer under her eyes and along the edges of her nose to keep this area fully highlighted and bright.


I used a bold lipstain in a beautiful soft coral hue, and I applied it to the very top of her cheeks, almost closer to her temples. I used a swirl and "POP" motion that gives an almost airbrushed feeling and look to the skin. Because of the strong eye and bold lip, I didn't want to create a "blush-ie" look, so that placement is ideal to add a hint of color, without being too noticeable.


I used Physicians Formula Natural Wear 100% Natural Origin Bronzer in LIGHT to contour her cheekbones using a tapered brush. Underneath the cheek bone, I applied it in a back and forth motion to give it real structure. It incorporates that strong "heroine" look, that's reflected in her jumper.


In her crease line (using circular motions) and blending right to left - I used a golden honey shadow that’s a shimmery, soft, champagne brown, perfect for adding the right amount of definition. I then applied a subdued beige shade that glimmers in the center of the lid to emphasize the eyes, making them look bigger. Lastly I applied a white highlighting color in the inner corner of her eyes. It's a great way to open up the eye and really make them sparkle.


I used a waterproof black liner along the top of her lashline, being careful not to make the line to thin or too thick. I used the edge of the brush, which was bent, allowing for a more precise application. I start at the outer edges, where I brush on a thicker line, and taper it as I move towards her tear duct. I find that this route is easier, and that you have more control of the line, when you start at the outer edge. Typically wherever you begin applying product, it will always be heavier, so it's a great trick for that fuller exterior lashline. I applied a little bit to the bottom lash line, and STOPPED at the middle and blended out with a small shadow brush, creating more balance to the eye.


Shailene loves to apply her own mascara, and does an impeccable job with it. I love watching her connect with herself and her look in that moment. She knows how to give it the right amount to pop her lashes, while still keeping them defined and voluminous. She applied Physicians Formula Organic Wear 100% Natural Origin CC Curl + Care Mascara to both top and bottom, but more subtle on the bottom.


Shailene also loves to apply her own lipstick. Again, this is a continuation in her being an integral part of her look, giving her a moment to connect back with herself, before being in front of the public's eye.  She applied a stain straight from the tube and used her finger to blend the product perfectly into her lips, while still maintaining the vibrant color.


Thursday, March 20, 2014

Laura Geller: BEAUTY SALE 3/25- 3/26

Ok Lovelies! It's time for Laura Geller's big beauty sale! It only happens twice a year, so when it does, it’s a BIG beauty deal. Time to experience some serious savings this March on Laura Geller Beauty favorites that help create flawless, radiant looks in a snap! These high-performance cosmetics are made with rich, velvety textures that glide onto your skin. The lightweight formulas deliver vivid yet flattering color that's buildable to one’s desired intensity. Plus, they are created to last all-day long! 

Kicking off on Tuesday, March 25 and lasting through Wednesday, March 26, stock up on Laura Geller Beauty must-haves at 30% OFF! The online beauty sale kicks off at 4:00pm EST and shoppers have 30 hours to scoop up major savings – that’s 30% off ALL products, a FREE Spackle Tinted Under Make-Up Primer in Bronze sample with every order, FREE shipping AND a FREE Mini Color Drenched Lip Gloss in Raspberry Roast on orders $50 or more, and a FREE Deluxe Beauty Gift on orders $75 or more. The online sale ends at 11:59 EST on Wednesday, March 26!

Some Laura Geller beauty favorites include:


  Balance-n-Brighten Baked Color Correcting Foundation: This unique, mineral oil- and paraben- free Baked powder can be used on its own or combined with your favorite base for a flawless finish. Designed with swirls of soft tan and cream, its luxuriously smooth and silky texture helps offset ruddiness, brightens sallow tones, and balances most complexions. $33.00 Sale Price $23.10!

  Spackle Under Make-Up Primer: The Best Primer: Revive skin with Laura Geller Beauty’s best-selling Spackle, which retexturizes the surface of skin to achieve a flawlessly smooth finish. Spackle is made with natural plant extracts and the powerful anti-oxidants, White Tea and Centella Asiatica Extracts, to protect the skin. along with Aloe Vera Gel. $30.00 Sale Price $21.00!

  GlamLASH Dramatic Volumizing Mascara: Create larger-than-life lashes with just one sweep! The specially designed brush has shorter hairs to deposit the maximum amount of product, while longer hairs comb lashes for gorgeous, glossy, dramatic impact! $24.00 Sale Price $16.80!

Get the beauty deals at and let me know what you bought!

ESTÉE LAUDER: NEW Re-Nutriv Ultimate Contouring Eye Lift

Just saying the word contour makes me smile as I have seen faces transformed by the mere artistry of it all. This new Re-Nutriv Ultimate Contouring Eye Lift is said to plump and refresh the delicate eye area and I certainly can use that! The skin is ever so delicate and getting thinner and my eyes often age me as the circles under them always need hydration and concealer.

Combining the rarest and most precious ingredients with next-generation skincare technology, Estée Lauder’s Re-Nutriv provides an extraordinary world of luxury. Today, Estée Lauder introduces the ultimate experience in transformative eye care – NEW Re-Nutriv Ultimate Contouring Eye Lift. Featuring the rarest and most precious ingredients, this exquisite formula lifts, firms, tightens and transforms the look of the delicate eye area. The sculpted, cooling ceramic tip glides over skin, delivering advanced polymers for an instant tightening sensation. Empowered by multi-patented lifting technologies and blended with precious ingredients including Black Tourmaline gems, this ultra-luxurious eye treatment helps support skin cells’ natural energy and collagen production for the ultimate lift experience. Instantly, NEW Re-Nutriv Ultimate Contouring Eye Lift’s silky and deeply hydrating formula re-plumps and refreshes the delicate eye area so skin feels silky soft, smooth and supple. Over time, eye contours look more lifted, firmer, smoother and younger, while the look of puffiness is diminished.

Whenever and wherever desired, NEW Re-Nutriv Ultimate Contouring Eye Lift immediately tightens the delicate eye area like never before and, over time, leaves the eye area looking more lifted and firmer. A blend of three advanced polymers, including Acacia Senegal Tree, Sweet Almond and Goji Berry extracts, delivers an instant tightening sensation while advanced lifting technologies help to ignite a burst of youthful energy that stimulates skin’s production of new collagen. Over time, working to help promote skin cells’ natural "mechanical tension" (i.e., cellular attachment), the silky formula perfects skin’s younger appearance and eyes appear more lifted, firmer and less lined.

Instantly hydrating skin to replump and refresh, NEW Re-Nutriv Ultimate Contouring Eye Lift helps diminish the look of puffiness over time for a dramatic improvement in skin’s overall youthful appearance. Nurturing and pampering skin, NEW Re-Nutriv Ultimate Contouring Eye Lift’s ceramic, sculpted-tip applicator sweeps effortlessly over skin to immediately cool and refresh eye area skin. Infused with Refined Gold in addition to other anti-irritants, the silky formula helps to calm and soothe skin. A special soothing de-puff complex comprised of algae and golden chamomile extracts helps over time to diminish the look of puffiness. Additionally, the exquisite formula contains South Sea Pearls plus multi-dimensional optics to provide a lustrous radiance on skin and reflect light away from imperfections for eyes that appear wide awake and youthful.

Inspired by the cutting-edge science of epigenetics, Estée Lauder’s exclusive Life Re-Newing Molecules™ combine repair and moisturizing benefits, transforming skin to a new level of youthfulness. Supporting skin’s natural energy, they help skin repair the appearance of damage and promote collagen. This extraordinary infusion is the secret strength behind Re-Nutriv’s power to renew skin at any age.

Dermatologist, Opthamologist tested. Fragrance free.

NEW Re-Nutriv Ultimate Contouring Eye Lift is available for $150.00/ 0.5 oz. at Estée Lauder counters nationwide and on .

Wednesday, March 19, 2014

Thank you L'Oreal Paris for saving my hair!

Ok, so a friend in need calls while I have my root touch up hair dye on my hair. I have the timer set to the suggested time for my uber stubborn gray roots and I hear it go off. Only challenge was that my friend was somewhat worked up and truly needed my attention. I let FORTY FIVE minutes pass until I said that I must get off the phone as I was certain my hair would be super platinum! Well, not only were the roots super platinum but my hair felt fried! I actually have semi bangs on one side now as the hair was so damaged.

That is when I reached out to the lovelies over at L'Oreal Paris to help restore, replenish, protect and nourish my keratin straightened ( almost 3 months) hair. The New Smooth Intense Oleo- Keratin line is incredible ($ 4.99 -7.49 for Shampoo and $ 4.99 - 7.49 for Conditioner)  I also found great use for the New Color Vibrancy Root to Tip Fixer
($ 6.99) as it helps to keep my color locked in and vibrant. Sleek It Iron Straight Heatspray ($ 4.99) has Fibralock Tech to boost style strand by strand so I am using this daily as well.

It has been a few days now and yes, my hair is definitely showing signs of improvement. I plan on also using the New Oleo Therapy Hair Expertise Deep Recovery Mask ($ 8.99) this weekend for even more TLC. 

L'Oreal Paris- I cannot thank you enough for not only helping me with my hair dilemma but also being available to your consumers. It is very much appreciated. 

To find out which products are right for you, visit 

Tuesday, March 18, 2014

SEPHORA: DIVERGENT COSMETICS Exclusive and Limited Edition Collection

In the future, where society
is divided into personality types,
one young woman discovers that she
transcends classification.
She is different, also known
as “Divergent.” But she soon
learns that what makes you different
also makes you dangerous.

How very exciting to see this on Sephora today as I am waiting to see the movie and love a great collaboration such as this.

These three Exclusive and Limited Edition pieces offer a lot to like with shadows, nail lacquers and a compact that encompasses your entire daily routine within one palette!

 What makes you different makes you dangerous? So be it!

Divergent Cosmetics Divergent Multi-Piece Collector's Kit
$ 59.50

Divergent Cosmetics Divergent 7 Piece Nail Art Kit
$ 27.50
Divergent Cosmetics Divergent Multi-Piece
Collector's Palette
$ 32.50

GIVEAWAY: Vincent Longo "Timeless" Look

Hello to all of my fellow B.I.O.A.'s GIVEAWAY time again!
For this giveaway, you will need to register at the site mentioned below and once done, a name will then be randomly selected as a winner on 3/28/14. In addition to entering into the giveaway, you will also be given an exclusive B.I.O.A. discount code to use.

The "Timeless" Look includes the following three products:
Thinstick Lipstick London ($ 27.00- Luxurious Cream Lipstick in the Red family).

Trio Eye Shadow Timeless ($ 30.00 - Warm Beige, Deep Brown and Noir).

Dew Drop Blush Misty Blossom or Sandalwood ( $ 30.00- Semi-Matte and Demi-Pearl Powder Blush)..
You know I love the classic looks and this one is truly TIMELESS!

 Good Luck and Happy Shopping!
*Please note the colors below are NOT the colors you can win as your "Timeless" look colors are noted above. These products denote the look of the products and your giveaway will come to you in the colors noted above.

Click on this link and sign up for a chance to win: Vincent Longo Sign Up Page


TEMPTU Kaleidescope Color Collection

A new collection of AIRbrush Makeup Systems in Five Vibrant Colors to capture the INDIVIDUALITY and PERSONALITY in all of us! 

TEMPTU asked Miami based Makeup Artist Aileen Quintana to bring the Kaleidoscope Collection to life! Quintana then selected five women who are dominating the Miami scene to illustrate the Kaleidoscope Collection story.

This kit includes our breakthrough AIRbrush Makeup System 2.0 and your choice of of AIRpod™ Foundation, Blush, and Highlighter. You’ll be luminous in no time. 
  • Choose from over 600 color combinations of AIRpod makeup to customize your kit
  • Easy-to-use system quickly delivers sheer, buildable coverage that’s natural-looking and virtually weightless
  • Lets you achieve professional makeup results in less time than it takes to apply traditional makeup!
  • Designed to work with our complete range of AIRpod makeup
The TEMPTU® Signature Starter Kit includes:
  • AIRbrush Makeup System 2.0
  • 1 AIRpod Foundation
  • 1 AIRpod Blush
  • 1 AIRpod Highlighter
  • 3 Pod Stand (Bonus item!)
  • Signature Clear Makeup Bag (Bonus item!)
 PLUS, TEMPTU’s Care and Usage Guide, One-year Warranty, 45-day Money Back Guarantee, and Shade Match Guarantee

Available for $ 200  per kit and you choose from Aquamarine, Orchid, Purple, Pink, Hot Pink, Poppy Red and Lime Green. Available now at TEMPTU . I, of course, chose Poppy Red!

Monday, March 17, 2014

EOS Smooth Sphere Lip Balm 2014 Spring Pack

Spring is nearly here, right? Here's a way to delight your lips with two more reasons to smile....

EOS Smooth Sphere Lip Balm 2014 Spring Pack ( $ 5.99) comes in a delightful floral themed card perfect for springtime gift giving. My daughter was already drooling over the packaging as she is nearly a tween and loves the way the balms smell and soothe her chapped lips. These lip balms are 100% natural and enriched with nourishing shea butter and soothing jojoba. The pack features Limited Edition Passion Fruit and Strawberry Sorbet.


This great collection makes the perfect addition to Easter baskets or Mother's Day Gifts! So very pretty! Look for this Spring Pack at your local Target, CVS, Walgreens, Ulta, EOS and now.

Friday, March 14, 2014

FIRST LOOK Too Faced Launches MELTED Liquified Long Wear Lipstick

Thanks to a fast email response, I am super excited to be able to share with all of you lovelies the March 16th launch of 6 new Liquified Long Wear Lipsticks called Melted from Too Faced.

Available in Nude, Peony, Coral, Violet, Ruby and Fuchia for $ 21 each and made in Italy, Too Faced Co-Founder and Creative Director Jerrod Blandino worked with engineer to develop a precision tip applicator that would allow for a clean and effortless application each time where no lip liner was needed. Melted provides high impact, super rich, saturated long wearing creamy color.

Follow along on Social Media @toofaced #getmelted and #ownyourpretty.


Votre Vu: Limited Edition Shade of Social Death coinciding with Book Release

Votre Vu is launching a Limited Edition shade of French Kiss ($ 23 available exclusively at Votre Vu) to mark the release of Tatiani Boncompagni's SOCIAL DEATH, a scandal packed murder mystery set in Manhattan's lipstick referencing the setting and graphic cover image. It's a incredibly wearable red that NYC Heiress, SOCIAL DEATH offers readers a glimpse into the high stakes word of high society and breaking news.

"Red lips have always been a symbol of intrigue, glamour and seduction. In a nutshell, that is exactly what SOCIAL DEATH is about, and why I think this is such a perfect partnership," says Boncompagni.

This lippy was made for me! Creamy in formula and texture and also has a bit of gloss in it.  This custom created warm shade of classic red will go with anything and everything. Put a little glamour on your lips with Votre Vu's SOCIAL DEATH.

Sephora Spring 2014 Formula X Collection

Formula X launches innovative new colors and effects to its core line up with an assortment of an on-trend shades for Spring 2014. The Spring collection includes a new line, The Liquid Crystals plus new additions to The Celestials, The Electrics and the ASAP appliques.

" Each swipe of Formula X is a sleek declaration of unwavering confidence and limitless creativity," says Kristin Walcott, General Manager, FORMULA X. " Our clients love to express themselves and we're excited to offer even more ways for them to be creative with the innovative shades and effects of the Spring collection."

The Liquid Crystals were inspired by stained glass and is made from crushed micro-crystalline glass and pigmented mica to reflect light and captivate the eye with intense color. Apply just one coat for a sheer crystalline look, or layer for a full stained glass effect. Available in 14 shades: Beacon, Highlighter, Borealis, Photoelectric, Magma, Prismatic, Wavelength, Equinox, Metamorphic, Solar Flame, Vaporize, Fluorescent, Moon Glow and Spectrum.

The Celestials is luxe meets luxe, textured glitter in this collection of lustrous metallic. Concrete like texture, this beautiful formula is comprised of metallic micro-glitter in matte color base. Formula X introduces 5 new shades for a total of 12 colors in Astrolady, Free Fall, Moon Walk, Sci-Fi and Glitter Rocket.

ASAP Limited Edition Two Pack has two limited edition patterns for Spring. These dry in no time and are made from real lacquer and lasts up to 14 days and remove easily with nail polish remover. Chevron and Ikat patters are included.

The new FORMULA X shades and ASAP Limited Edition are available now at Sephora and at Sephora stores.

Thursday, March 13, 2014

Citrus Colors are TRENDING

If you like then you should put a citrus twist on it!
Embrace Coral! 

Celebs likes Kate Bosworth, Lupita Nyong’o and Kristen Bell have been seen rocking this new hue, thus moving it to the top of spring’s must-try beauty trends list. Put those winter blues to bed with these 4 simple ways to sport this tangerine shade.

1. On the fence between lipstick or gloss? Go for both with Maybelline New York Color Sensational Color Elixir in Mandarin Rapture. The unique formula is the perfect combination of potent color extract for full coverage, concentrated balm for a cushiony hug, and glass shine serum that neither feels neither sticky nor heavy. $8.99 at
2. Opt for a convenient chubby stick for touch-ups on the go with Laura Geller Beauty Love Me Dew Hydrating Lip Color in Mango Sorbet. Infused with Vitamin E, it features an ultra-hydrating, healing formula with a luxurious balm-like texture that doesn’t compromise on color saturation. $16.00 at
3. Achieve all-day coverage withMehron L.I.P. Color Cream in August Sun. The creamy conditioning formula offers long-lasting color with a built in hydrating cream to keep lips smooth and supple. $7.95 at
4. For those apprehensive about going full-on bright orange, try a sheer tint like Ramy Lip Oil in Orange or VMV Hypoallergenics Sheer Lip Tint in Melonade. The Lip Oil is formulated with calming jojoba and almond oils, while the Sheer Lip Tint contains green tea antioxidant benefits and virgin coconut oil. Both equal major moisturization! $18 at;$24 at

it COSMETICS By Jamie Kern: Bye Bye Under Eye Full Coverage WaterproofConcealer with Collagen and Vitamins C & K

I can't say enough good things about this product. I have been using it for a long while and absolutely love it. I love that "it" covers my dark circles and utilizes a truly innovative technology to say "bye bye" to those stubborn under eye issues!

I could show you numerous pictures of women of all ethnicities yet look at my own pic?!! I pulled an all nighter and actually look semi-ok?!



Bye Bye Under Eye in Light

Yesterday I was exhausted yet did not sleep!

Bye Bye Undereye ($ 24) offers a waterproof, yet hydrating formula that stays put after application. There are high concentrations of Vitamins K, A, C, E and Hydrolyzed Collagen which are clinically proven to reduce under eye puffiness and discoloration while also strengthening the delicate skin under the eye area.
This product was created by working hand and hand with leading plastic surgeons in Brazil and is now used to conceal facial bruising and swelling on both the face and body of surgery patients in some of the most prestigious plastic surgeons offices in Brazil.
Bye Bye Undereye is great for all skin tones and comes in light (shown above), neutral medium (sampled/used), tan and deep and can be purchased at , , , . , and in Canada on The Shopping Channel.
Founder Jamie Kern says, " Using your pinky finger, pat a bit of concealer into the small indents along each upper side of the nose, between the bridge and the inner corners of your eyes. The skin in this area thins as we age and appears more blue, like a dark under eye circle. Concealing this area is like an instant 8 hours of sleep!"

Wednesday, March 12, 2014

Sephora to open in QUEENS on 3.28.14

Welcome Sephora to Queens!

Calling all makeup mavens, fragrance fanatics, skincare enthusiasts and beauty addicts! SEPHORA is opening its doors at Queens Center in Elmhurst on March 28th.

The new 5,509 square foot, free-standing SEPHORA store at Queens Center in Elmhurst is a virtual paradise of endless beauty options with over 13,000 products from more than 200 brands, including SEPHORA’s own collection of makeup, skincare, tools and accessories. 

o Makeup and nail lines such as Benefit, FORMULA X, Hourglass, Josie Maran, Kat Von D, MAKE UP FOR EVER, Marc Jacobs Beauty and NARS.

o Innovative skincare and smilecare lines like Algenist, Caudalie, Fresh, GLO, NUDE Skincare and Ole Henriksen.

o Fragrance offerings from ELIZABETH AND JAMES, Guerlain, Marc Jacobs, Philosophy and Stella McCartney.

o Specialty hair care lines like Alterna, Bumble and bumble, Drybar and Living proof.

The SEPHORA retail concept is rooted in aesthetics, presenting our clients with the most unique product assortment, store design and client services. SEPHORA was the first beauty retailer to employ the unique open-sell philosophy, allowing clients to shop a myriad of brands and encouraging them to try, test and play with everything from lip glosses to blushes, skincare to fragrance. At SEPHORA, discover a world where prestige cosmetics are showcased in gorgeous open displays for clients to have the freedom to explore and sample at leisure. 

Here’s what’s hip and happening at SEPHORA Queens:

· Must-Have of the Moment: Redefine yourself with a new fragrance from ELIZABETH AND JAMES designers Ashley and Mary-Kate Olsen. Available exclusively at Sephora, ELIZABETH AND JAMES NIRVANA reflects the celebration of intimacy as well as individuality with two captivating women’s fragrances. ELIZABETH AND JAMES NIRVANA WHITE is an alluring floral musk with notes of peony, muguet and musk, while ELIZABETH AND JAMES NIRVANA BLACK is a sensual, woody scent with notes of violet, sandalwood and vanilla. Experience your nirvana moment with the new scents available in three different sizes - 30 ml, 50 ml, and a rollerball.

· Transform your look in minutes. Come to SEPHORA Queens for a complimentary Express Service at the SEPHORA Beauty Studio, the place for one-on-one beauty sessions with our experts. Services offered include: Blush & Bronze, Flawless Foundation + COLOR IQ, Treat & Conceal, Beautiful Skin, Smoky Eye, Faux Lashes, Perfect Lips, Everyday Eye and Essential Eyeliner. With a Custom Makeover, get the look you want, for every day or a special event, custom-created in a private 60-minute makeup session with an expert artist. Plus, get tips and techniques to recreate it on your own. Minimum $50 purchase required.

· Get privileged! Get rewarded! Get personal! Join Beauty Insider today to get behind the beauty velvet rope access to Insider-only products, exclusive samples, birthday gifts and an all-access pass to personalized beauty. Already a member? Update your SEPHORA status and become part of the premium rewards program, Very Important Beauty Insider (VIB). Not only will you receive all the fabulous BI perks, VIB status will also grant you additional benefits, from large in-store and online discounts to free VIB-only beauty bonuses and an invite to a private Holiday Shopping Party. The VIB ROUGE level, the premium new membership level for the most fervent product junkies, offers unparalleled insider access to one-of-a-kind experiences and rewards like limited-list events with brand founders and celebrities, advance access to new products, free shipping on, unlimited complimentary services at the SEPHORA Beauty Studio, access to once in a lifetime rewards, and your own beauty concierge hotline.

· It’s a birthday celebration for you and SEPHORA Queens! It may be SEPHORA’s birthday in Queens, but the celebration doesn’t stop at the store opening. As a Beauty Insider at any level, you’re also eligible to receive a special gift – MAKE UP FOR EVER CELEBRATE FOREVER! Check your e-mail, mail or simply come back to SEPHORA Queens or any other SEPHORA location, within two weeks of your birthday to pick up the special gift SEPHORA has waiting for you!

Sephora Queens
Queens Center
90-15 Queens Blvd.
Elmhurst, NY 11373
(718) 271-3969

Store Hours:

Mon-Sat: 10 am to 9:30 pm

Sun: 11 am to 8 pm

Happy St. Patrick's Day from Red Carpet Manicure and B.I.O.A, of course!

It's so fun to experiment with colors and designs and this upcoming St.Patrick's Day- Red Carpet Manicure is offering two easy DIY designs.
Leprechaun Belt (GEL)

  1. First, apply Prep and Structure. Then cure under the LED light.
  2. Apply 2 to 3 coats of "Emmy-rald Winner" curing after each coat.
  3. Using a striper brush, apply a thick line of "Black Stretch Limo" across the lower half of the nail and cure.
  4. Add a belt (square) over the middle of the black line using "I Am So Honored" and cure.
  5. Last, apply Brilliance and cure.

Pot O'Gold (LACQUER)

  1. First, apply one coat of Clingy Base Coat.
  2. Next, apply 2 coats of "My Lucky Charm."
  3. Paint a black pot on the bottom right of nail using the nail lacquer version of “"Black Stretch Limo."
  4. Then, using a striper brush, paint a rainbow using your favorite RCM nail lacquer shades such as orange "Flirt Alert," royal blue "RSVP," purple "9 Inch Heels," red "Red Carpet Exclusive," lavender "Romantic Comedy," or a metallic rose gold "Mink Coat."
  5. Add gold glitter pieces from RCM’s "Gems and Jewels - Golden Dust" collection to the top of the pot/base of rainbow.
  6. Last, apply one coat of Shine On Top Coat.

Wishing you a wonderful and LUCKY
St. Patrick's Day, beauties! 

Aquarella from CureDiva: Hydrates, protects and is water based NailPolish!

I have had experience with this situation before as a friend of mine co-created Vapour Organic Beauty ( ) after having cancer and being unable to wear certain cosmetics was propelled to launch her own line. So, with that being said, I was interested in learning more about these polishes.
Punchy neons and classic nudes have been big hits for manicures on and off the runways this year. For the fashionable women of the world who have been diagnosed with breast cancer and are under-going chemotherapy treatment, the simple task of applying polish can be a feat.
Often times the chemical smells of polish are enough to make them feel sick. Acquarella from provides a perfect (and pretty!) solution.

Acquarella from is: 

·         Competently water-based and non-toxic

·         Easy preparation, no base or top coats with fast drying makes it a snap

·         Acquarella Nail Polish hydrates the nail, helping to prevent nails from chipping, peeling and yellowing commonly associated with harsh conventional nail products.

·         Contains No Dibutyl Phthalate (DBP) or other phthalates , No Formaldehyde or Formaldehyde like derivatives , No Toluene, Ketones or petrochemical solvents

Whether you want to lacquer up in electric shades or go with a classic nude nail, Acquarella from ($16.00 each) has the perfect shades for you.