Tuesday, July 28, 2015

Sally Hansen: Newest Launches

INTRODUCING YET ANOTHER NAIL MIRACLE! SALLY HANSEN REVEALS THE NEW MIRACLE GEL™ TOP COAT. NOW DELIVERING 2X VOLUME AND SHINE!

2 new collections and 6 limited-edition shades also join the Miracle Gel™ lineup!

Following the major success of the first Miracle Gel launch, Sally Hansen has done it again, developing the new & improved volumizing Miracle Gel™ Top Coat - adding to the award-winning Sally Hansen Miracle Gel collection: the most buzzed about at-home nail system and the closest thing to a salon gel manicure at home. 




When partnered with the Miracle Gel™shades, Miracle Gel™ Top Coat volumizes as it protects. The Top Coat formula delivers 2x the volume to your manicure - creating dramatically fuller-looking nails with a high-gloss, mirror shine finish. 

The result: the look of a gel manicure at home, without the trip to a salon! Miracle Gel's simple application takes just two steps. First, apply two thin coats of Miracle Gel™ color to clean, bare nails. Then, apply one coat of the new Miracle Gel™Top Coat. Natural light does the rest, creating a manicure that resembles a UV / LED cured gel polish and up to 14 days of color and shine. The next best thing to a salon gel manicure, without using an UV / LED light AND removes easily with regular nail polish remover.

To coincide with the release of the new top coat, Sally Hansen announces a total of 20 new vibrant colors of Miracle Gel™. 

The Tribal Vibe collection adds seven new sun-baked shades to the permanent line up: Cream of the Crop (ivory with a hint of warmth), Tribal Sun (fiery coral like the setting sun), Rhythm & Blue (mirrors the hue of a bright blue sky), Totem-ly Yours (an appealing dusty rose), Per-Suede ( the color of rich reddish leather), Terra-Coppa (melds the gleam of copper with the earthy appeal of pottery) and Buffalo Nickel (a cool, classic silver white). 






Another new collection, Boho Chic, brings together seven festival-ready saturated shades for free spirits everywhere: Rhapsody Red (updates classic cardinal red with a blue undertone), Tipsy Gypsy (a bubbly, bright pink), Boho a-Go-Go ( a deep, creamy eggplant), Beatnik ( a statement-making cobalt), Mintage (a medium-toned mint), Fish-teal Braid (an aquatic turquoise), Miss Wanderlust (packs colorful glitter into a soft stunning coral).




In addition, limited-edition duo packs pair the new Miracle Gel™ top coat with one of six summery colors: Blue Hue (a subdued, milk-glass blue), Teal Twin (a dark gemstone teal), Geo-Mint-ric (a vibrant spearmint), Get it Bright (the color of freshly sliced watermelon), Block Party (a tigerlily orange, tinged with coral),Up the Ante ( a medium-toned plum).



PRICE & AVAILABILITY: The new Miracle Gel™ Top Coat, limited edition duo packs, Tribal Vibe collection, and Boho Chic collection are available now at chain drugstores and mass retailers nationwide. Miracle Gel™ Color Coat and Top Coat cost $9.99 each and the limited edition duo pack costs $14.99.

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