Wednesday, May 23, 2018

New Launches to LOVE from L’Oreal Paris

There are so many wonderful launches from L’Oréal Paris that my head is spinning with delight. L’Oréal Paris is my go to drugstore (and beyond) brand and the Voluminous Lash Paradise Mascara has been my absolute favorite mascara for months!

Below are the newest launches from the brand and I cannot wait to sample EVERYTHING!

From scented makeup, to matte lips, L’Oréal Paris has every look covered this summer/fall. Each product mentioned below is launching June/July and is available on and drugstores/mass retailers nationwide.

L’Oréal Paris True Match Super-Blendable Multi-Use Concealer

The brand is thrilled to introduce their first ever multi-editing concealer available in 14 shades. True Match Super-Blendable Multi-Use Concealer is a full coverage concealer that combines a super-blendable formula with a retouching applicator that works with skin to blend, cover and conceal where needed. The high coverage concealer formula is infused with under eye concealer key ingredients of an active serum of Haloxyl and Gycerin, to instantly erase dark circles and fine lines, brighten skin and de-puff under eyes. The uniquely designed retouching applicator hugs the contours of the face for effortless, ultra-blendable and ultra-buildable application.

Price: $12.99, available at Walmart,, and

L’Oréal Paris Infallible Pro-Matte Liquid Lipstick – Les Chocolats Nude Collection

Pro-Matte Liquid Lipstick just got more addictive. Enhanced with an indulgent chocolate aroma, Infallible Pro Matte Liquid Lipstick Les Chocolats Collection provides all day full, matte coverage. The long wear, saturated liquid lipstick lasts up to 16 hours and feels light for all day comfort (no stickiness). Designed with a pro-tip applicator to shape and design lips for a precise and easy of application for full, even coverage in one stroke.

Price: $9.99, available at and mass retailers nationwide

L’Oréal Paris Paradise Enchanted Blush

From subtle peach and apricot hues, to natural pops of coral and pink, the blush features a soft, velvety texture, rich color pay off and lasting results. Create endless, enchanting looks with the 4 shades, available in both matte and shimmering pearl finishes to suit a wide range of skin tones. The best part? The blushes are infused with an enchanting fruit scent to take you straight to paradise.

Price: $12.99, available at and mass retailers nationwide

L’Oréal Paris Paradise Enchanted Eyeshadow Palette

Get enchanted with 12 captivating warm eyeshadow shades infused with a fruit scent for an ultimate sensorial experience. With a variety of finishes, from mattes to shimmering pearls, the palette equips you with all the necessary shadows to create endless looks for any occasion. The soft, velvety texture allows for ultra-blendable application and rich color pay off.

Price: $12.99, available at and mass retailers nationwide

L’Oréal Paris Voluminous Lash Paradise Mascara Primer

Prime your lashes for paradise with NEW! Lash Paradise Mascara Primer. The innovative, wavy bristle brush of the Primer contains over 200 soft bristles that holds maximum formula to coat and prime lashes – the perfect canvas for mascara application. The formula is tinted millennial pink, infused with rose oil, to help condition lashes and adhere the mascara to the lashes.

Price: $9.99, available at lorealparisusa.comand mass retailers nationwide

L’Oréal Paris Voluminous Lash Paradise Eyeliner

When L’Oréal Paris introduced Voluminous Lash Paradise Mascara in 2017, it became an instant fan favorite – with 1 sold every 5 seconds. This year, the brand expands the popular collection to include a waterproof all-day wear eyeliner with intense, high shine pigments and a metallic finish. Achieve perfect precision with the flexible cone-shaped liner tip that glides effortlessly to create a variety of liner looks from subtle to sharp. Available in black and rose gold.

Price: $9.99, available at and mass retailers nationwide

L’Oréal Paris Colour Riche Ultra Matte Lipsticks

Experience rich color and smooth application with the new Color Riche Ultra Matte Lipsticks – natural lip tone shades with an ultra-matte finish that blurs lip lines for more even looking lips. The lipsticks are formulated with silky oils to provide intense hydration all day. Available in 16 shades.

Price: $9.99, available at and mass retailers nationwide

L’Oréal Paris Infallible Long Wear Shaping Sticks

Cover, define and enhance facial features with the new Infallible Shaping Sticks. The creamy, glide-on formula melts into the skin and provides weightless, long wear medium to full buildable coverage that lasts up to 24 hours. Available in 12 foundation shades, 2 highlighter shades, and 2 blush shades.

Price: $12.99, available at lorealparisusa.comand mass retailers nationwide

L’Oréal Paris Voluminous Mascara in Burgundy

Cult-favorite Voluminous Original Mascara gives you the volume of your dreams - in an instant – and is a formula beloved by professional makeup artists and consumers alike because itjust works. Uniquely created to resist clumping, soften lashes and build volume up to 5X their natural thickness, it’s no wonder Voluminous is an international best seller time and again, and gaining new devotees by the minute. In 2018, Voluminous makes its debut in NEW Burgundy.

Price: $8.99, Available at and drugstores nationwide

L’Oréal Paris True Match Super-Blendable Makeup

With patented color technology, True Match Makeup precisely matches your skin’s tone and texture. In 2018, the line expands with 12 new shades from light to dark - completing the rage with a total of 45 shades. The ultra-pure formula is free of oils, fragrances and pore-clogging fillers so makeup stays fresh. With Vitamins A and C, wheat germ and grape fruit extract to keep your skin nourished, protected and healthy.

Price: $10.95, Available at and drugstores nationwide

1 comment:

  1. I forgot how much I loved l'oreal foundation it's the packaging that made me try others it was just so messy . The concealer and lash primer sound amazing great review love