New from Sally Hansen: Insta-Ombré and Pearl Crush Polishes plus Peel Off Base Coat!

Just in time for summer fun, Sally Hansen is launching some fabulous special effects polishes to accessorize your summer wardrobe. The Insta-Ombre and Pearl Crush Polishes will give your nails instant glam, heating up your summer look instantly! And with the new Peel Off Base Coat, these special effects polishes just got easier to remove!

SALLY HANSEN INTRODUCES A NEW SPECIAL EFFECT: CREATE A RADIANT, IRIDESCENT LOOK WITH PEARL CRUSH™

This summer, it's time to get cultured—with pearls, that is. Sally Hansen introduces Pearl Crush™; a collection of eight new Special Effect polishes that give nails an eye-catching, shimmery finish. Inspired by the season's iridescent trend, the Pearl Crush™ polishes have a unique combination of pigments that interact with layers of large, faceted glitter particles. The resulting effect: a 3D crushed pearl look that plays off light, lending a lustrous, vibrant look to summer manicures. Choose a softer tone or go dark—either way; you'll want to wear these precious "pearls" everywhere you go!

SHADES: 

Oy-ster It Up!: Aw, shucks—this true white with faceted glitter catches the light beautifully 

She Sells: Whether on the seashore or the city streets, this pale blush hue is pretty, pink perfection

Lady Crab: No need to pinch yourself—this dreamy hot pink really is as steamy as it gets!

Rainbow Fish: Casting off icy tones, this iridescent blue is quite the catch

Shell & Tell: The secret is out: A lovely lilac like this doesn't come around every day

Mer-Mint: This splashy, soothing seafoam green is loaded with sea-inspired shimmer

Silver Scallop: Reflect on this modern take on metallics—a shape shifting silver that appears constantly in motion

Clam Digger: This lava-rock black stands out with flecks of phosphorescent-green glitter.

 

 

 

 

PRICE & AVAILABILITY: This limited-edition Pearl Crush™ collection, SRP $5.99, is available beginning June 2015 at chain drugstores and mass retailers nationwide.


CREATE A DAZZLING GRADATED LOOK WITH NEW SALLY HANSEN® INSTA-OMBRE™ NAIL COLOR

It's official: Ombré is the look of the decade. From runways to red carpets, from highlights to home decor, a gradated wash of color is perpetually on trend. Now, Sally Hansen makes it easy to create a sparkling ombré manicure with new Insta-Ombre™ Special Effect.

Available in eight high-impact glitter shades, this clever and innovative ombre-in-a-bottle makes it easy for women to achieve the look in just three simple steps. First, apply one coat to clean, dry nails. Next, apply a second coat from mid-nail to the tip. Finally, apply a third coat to only the nail tip. Voila: A radiant, wash of ombre color at your fingertips.

As the first and last word in nail color, Sally Hansen offers eight shades to match every mood: 

Copper Cap: Beige that grows into a warm, copper glow Cobalt Coat: Blue, from barely-there to intense

Layer On Lilac: A cool-toned take on purple

Scarlet Spark: A true red that fades into a whisper

Gold Grade: Metallic glitter, from quiet to saturated

Fuchsia-Nista: A bright pink with the slightest hint of violet Jade Fade: An enviable emerald hue

Grey-diant: A stunningly sparkled fade from light to black.

 

 

  

PRICE & AVAILABILITY: This limited-edition Insta-Ombre™ collection, SRP $5.99, is available beginning June 2015 at chain drugstores and mass retailers nationwide.


SALLY HANSEN INTRODUCES BIG PEELOFF BASE COAT TM

Everyone wants a manicure that looks perfect, resists smudges, and removes easily. Traditionally, it hasn't always been easy to achieve those desired results. Now, however, Sally Hansen introduces a nail essentials to simplify and improve the at-home manicure regimen: Big Peel Off Base Coat TM .

For nail-art aficionados, glitter girls, and anyone else who lives for regular manicures, Big Peel Off Base Coat changes everything. Nail polish remover can be harsh on nails, leaving them dry and brittle—and therefore, prone to breakage. Hard-to-remove special effects such as glitters, textures, and shimmers can damage nails further by scraping the nail surface and can be a time consuming removal process.

That all changes with the introduction of Big Peel Off Base Coat TM. This fast, convenient easy base coat makes it easy to remove glitters and other special effect polishes in a single step. Just paint on the base coat, which quickly dries to a transparent finish. Apply nail polish as usual and enjoy the manicure. When it's time for a change, simply peel off the polish in one fluid movement. No scrubbing, soaking, or fussing—just a clean, healthy-looking nail.

PRICE & AVAILABILITY: Sally Hansen’s new Big Peel Off Base Coat TM , SRP $5.99 each, will be available this June at chain drugstores and mass retailers nationwide.

Recreate the look: Sombre (subtle + ombre)

Ombre, Sombre- what I need is an hombre?! 

Seriously speaking I have tried so many looks and I do like the idea of a more subtle graduation of color. I still have my weak spots for color, don't get me wrong, but you can do that too in a more subtle fashion...

Ombré had its moment in the spotlight. Now it’s time for the chicer sister to step out front and center…her name is sombré (subtle + ombré). Sombré is a coloring technique that allows for a softer, more natural diffusion of color, so even those of us who aren’t red carpet regulars or big personalities can actually sport it with ease.

Below, are some of the most common questions about pulling off this look and expert responses from our roster of stylists, including:

· George Papanikolas, Matrix Celebrity Stylist and Colorist
· Joel Warren, Master Colorist and Co-Founder of Warren-Tricomi Salons
· Chaz Dean, International Hair Expert and Creator of WEN®


EVERYTHING YOU NEED TO KNOW ABOUT SOMBRE:

Which celebs sport this look best and why?

• GP: I’ve personally done this look on Jenna Dewan Tatum, Nicole Scherzinger and Minka Kelly. Jessica Biel rocks this perfectly also

• JW: Recently I’ve seen some great sombré on Kim Kardashian and Jessica Alba.

• CD: Elizabeth Olsen and Jessica Biel are two celebrities who I’ve seen wearing this trend beautifully and effortlessly. Each one has dramatic color at the ends and front, but it is done in a way that is subtle so that the color very naturally blends with the rest of the hair.

Is it true that sombré is a more low maintenance look than traditional ombre?

• GP: There is actually a little more maintenance with sombré because it usually has fine delicate highlights at the roots that gradually fade to lighter brighter ends. The great thing is that it grows out softly, and only needs to be retouched about every 12-14 weeks. It's also much more gentle on the hair since you don't usually need to drastically lighten the hair to achieve the look. This causes less damage, requiring less treatments and conditioning.

• CD: Sombré is a great way for blondes especially to go a bit darker at the root and get that burst of color in the front, which allows for less maintenance.

What are the key tips to sporting sombré?

• GP: It should have a soft sun kissed effect, and a variation of light and dark hair. The ideal sombré has soft delicate highlights at the root area that gradually get lighter at the ends. All the ends of the hair should not look dip dyed. Instead there should be pieces of lightness and darkness mixed together with more of the darker color at the root area.


What type of hair wears sombré best? Can all face shapes and hair lengths rock this trend?

• GP: Every look except for very short hair can sport the look. It's become the new classic in hair color. Traditional uniform streaks from roots to ends look very dated, and conventional. The most modern and sophisticated brunettes have a soft sun-kissed sombré effect.

• JW: The best hair for a sombré is long hair cut at one length, either thick or thin. This is best for both ombre and sombré looks. The idea is that you need enough hair to really see the variation of color, without it having to be condensed in short hair.

• CD: Sombré is pulled off best on longer hair because the color needs to flow and blend into the base hair color, which isn’t easy to do with shorter styles without looking choppy and color-blocked.


How can blondes best wear sombré? Brunettes?

• GP: It can look great on anyone, except very blonde clients. Since this color just accents the natural hair, it’s usually the most flattering effect for everyone.

• JW: Ombré and sombrés look best on straight/wavy hair, as you can see the color best this way. Unlike ombres, which are best for brunettes, sombres look great on both brunettes and blondes. It’s a great way for blondes to go lighter without a major color commitment.

• CD: Blondes should choose a color that is a few shades brighter than their base and let it flow into the hair less and less dramatically about six inches from the crown.


How long can you expect it to last/when should you go in for touch ups?

• GP: Depending on how much highlighting you do at the root area determines how often you need to highlight. If you only do the miss and ends, you can go up to 6 months or 2 haircuts between touch ups. If you highlight at the root area, then every 3-4 months should be sufficient.


What are your tips/products for best maintaining your sombré look?

• GP: Any time you lighten your hair, you need to add extra moisture to your regimen. Matrix Biolage Hydrasource, and Keratindose are my go to products.

• JW: As with all color, I recommend using color treated shampoo and conditioner. A salon (or at-home) glaze is also helpful a month or two after coloring to help preserve the hair’s shine, which in turn enhances the color.


GET THE LOOK AT HOME:

L’Oréal Paris Superior Preference Ombré Touch

For a glamorous, subtle ombré effect, look no further than Superior Preference Ombré Touch. Illuminate your look with just a touch of ombré, adding streaks of light to the lengths and tips of your hair. The Expert Touch Applicator which is a fine-toothed plastsic brush, fits snugly onto the fingertip, providing maximum control as the brush glides smoothly over hair. The Luminous Lightening System containing a Lifting Poder, a lifting Crème and a Crème Developer, can be combined to create a customizable application process which helps to deliver a subtle, sophisticated ombré effect.

Price: $12.99 each, Available at www.lorealparisusa.com and at mass, food and drug retailers nationwide

MAINTAIN YOUR LOOK:

Biolage HYDRASOURCE Hydra-Seal Spray

When environmental aggressors and coloring processes strip hair of moisture, turn to this moisturizing hair treatment. It’s formulated to provide hair with a hydrating seal and instant protective shine that’s inspired by the water-retaining and super durable aloe plant.

Price: $16, Visit Matrix.com for salon locations

L’Oréal Paris Advanced Haircare Color Vibrancy Nourishing Shampoo & Conditioner

This duo helps to instantly nourish color-treated hair and shield color from fading, leaving hair protected and color vibrant over time. You can experience up to 8 weeks of color vibrancy and nourishment. Note: I swear by these two!

Price: $4.99 each, Available at L'Oreal Paris USA and chain drug, food and mass market retailers.

Wen by Chaz Dean Cleansing Conditioner

The star product from Chaz Dean’s revolutionary haircare system is the gentle Cleansing Conditioner, a 5-in-1 formula that takes the place of your shampoo, conditioner, deep conditioner and leave-in conditioner. Free of sodium laurel sulfate and other damaging ingredients that strip hair and scalp of its natural oils, so color stays richer for longer.

Price: $29.95 as part of a 30-Day Kit, Available at Wen.com or by calling 1.888.961.3661