Embrace "The Nudes" for Valentine's Day

With Valentine’s Day right around the corner, Rimmel London, Sally Hansen and NYC New York Color have the perfect new products to give you a subtle and sexy “nude” look! The new Expert Last Matte Lip Lacquer in Noho Matte Nude and the Rimmel London NEW! Lasting Finish by Kate Moss Nudes collection will add a subtle glow to your lips while the Sally Hansen Complete Salon Manicure (new formula infused with Keratin Complex) in Camelflage or Au Nature-Al, will add the perfect “nude" hue to your nails!

NYC New York Color Expert Last Matte Lip Color: ($3.99)

With a comfort of a gloss and a color impact of a matte lipstick, the NYC NEW YORK COLOR Expert last matte lip laquer offers you the most glamourous look ever.

With High Impact, explosive color, a velvet smooth, non-sticky finish and full coverage, this gloss has it all.
Available shades: Bowery Matte Berry, Riverdale Matte Red, Noho Matte Nude (shown)

                                                       

SALLY HANSEN COMPLETE SALON MANICURETM IS NOW INFUSED WITH NEW KERATIN COMPLEX ($7.99)

YOUR FAVORITE NAIL POLISH TAKES STRENGTHENING TO ANOTHER LEVEL! SALLY HANSEN LAUNCHES NEW AND IMPROVED COMPLETE SALON MANICURETM FORMULA INSPIRED BY HAIR-CARE TECHNOLOGY.

Sally Hansen continues to lead in nail innovation! Complete Salon ManicureTM, loved by millions of women worldwide, is now even better. Drawing from technological advances in the hair-care arena, the newly revamped formula now incorporates a keratin complex to help reinforce nail strength to resist breaking and chipping for up to 64% stronger nails and up to 10 days of chip- resistant wear. It’s everything you need to achieve a professional nail look at home.

Sally Hansen Complete Salon ManicureTM boasts 7 benefits in one bottle, plus a flawless-finish brush for easy application and a salon-quality finish. The chip-resistant polish still features all of the elements you know and love: base coat, strengthener now featuring a keratin complex, growth treatment, salon color in runway-ready shades, top coat, and gel shine finish.

RIMMEL INTRODUCES THE NEW NUDE COLLECTION BY KATE MOSS, A SOPHISTICATED PALETTE OF DELICATE AND CHIC SHADES FOR LIPS DESIGNED BY THE SUPERMODEL HERSELF.

THINK: Dare to go bare!

WHAT IT IS: Ready to go bare? No one knows better than Kate that neutrals create a gorgeous and understated look, transcending day to night and demure to sexy. What’s more, there is a perfect, flattering nude for Each and Every skin tone – perfect for boosting your natural glamour.

Kate has created the season’s most lust-worthy nude shades for lips and tips. Inspired by the catwalks and her own timeless sense of style, the Nude Collection By Kate Moss offers delicate pinks, subtle apricots, cashmere beiges and rich toffee tones – there truly is a chic shade for everyone!

Talking about her Nude Collection, Kate says: “I want every girl to feel great in her own skin and find her prefect nude. Makeup is all about having fun and experimenting with both natural looks and red carpet glamour. But, for this collection, I really wanted to go back to basics, so I have designed a perfect palette of nudes to suit everyone. I think we’ve truly got a shade for every Rimmel girl.”

The Essential Nude Lip: Lasting Finish Lipstick By Kate

Nude lips are having a major moment. Whether you’re a delicate rose or a caramel beauty, every girl needs the perfect au naturel lipstick. The Nude Collection stars ten new shades of Lasting Finish Lipstick, each carefully created by Kate. You’ll love the tan nude hue of shade #043, flattering for girls with warm undertone. Add warmth to skin with three pretty nude pink shades: #040, #041 and #042. Brighten-up your look with coral-hued #044, rose-tinted #045 and olive nude #046. Or give dimension to lips with the brandy, chocolate and coffee tones of #047, #048 and #049. Find your fave then go nude with total confidence and a full-on London attitude.

Don’t know which nude is right for you? Keep an eye out for Rimmel lipstick map on social media platforms to find your perfect nude.

The lipstick’s ultra-elegant design makes it a must-have. The soft peach nude pack echoes the shade palette with the Kate signature emblazoned on the cap in chic white.

AVAILABLE SHADES: #040 - a pale nude (not pictured), #041 - a pink nude, #042 - an apricot nude, #043 - a tan nude, #044 – a coral nude, #045 - a rose nude, #046 - an olive nude, #047 – a brandy nude, #048 - a dark nude, #049 – a coffee nude

WHAT THEY COST: $5.79 exclusively at Walmart

Color Your Pout: NYC New York Color Expert Last Lip Lacquer

Yes it is hard to say goodbye to summer, yet these lippy's can help make it a bit easier. Now, you can kiss summer good-bye with bold lacquered lips from NYC New York Color! With their new Expert Last Lip Lacquer, NYC New York Color has the perfect shades to make your lips stand out this fall. From beautiful reds, to bright pinks, there is a shade for everyone.

Introducing: 

NYC NEW YORK COLOR EXPERT LAST LIP LACQUER

THINK: Lipstick-worthy color with a luscious glossy feel.

WHAT IT IS: The intense color of a lipstick with the shine of a gloss. The glamorous look of NYC New York Color’s fan-favorite Expert Last Lip Color now has all the ease of a gloss in new Expert Last Lip Lacquer. Infused with intense color, the precision applicator hugs lips tight while the rich formula glides on smooth and never feathers or bleeds. Lips stay hydrated, soft, and supple, and the never-sticky lacquer offers all-day comfort.

WHAT IT COSTS: $3.99 each

AVAILABLE SHADES: Bare Brooklyn, Riverside Romance, Chelsea Cherry Blossoms, Lincoln Square Love Affair, Coney Island Candy, Fidi Fuchsia, Central Park Passion, Madison Square Mauve, Big City Berry, Rockaway Ruby, Turtle Bay Toffee, Tribeca Mocha

WHERE TO BUY: Walmart, CVS Pharmacy, Duane Reade and Target.

 

 

 

 

 

 

New: NYC New York Color Strip Me Off Base Coat

THINK: Change up your nail color—no remover needed

WHAT IT IS: A breakthrough base coat that turns any nail color into peel-able polish. NYC New York Color brings you Strip Me Off Base Coat, a game-changing nail product that tackles even your thickest polishes. With its unique formula that protects nails while smoothing ridges and imperfections, this base coat works with any of your favorite nail polishes, especially those with glitter or texture. When you’re ready to switch up your shade, just peel the polish off. Change your color as often as you like with no nail damage.

Strippable nail color is as easy as 1-2-3. 1. Generously apply Strip Me Off base coat to clean nails. 2. Once the white coat has dried to a transparent finish, paint with your favorite nail color, or even textured polish. 3. When you’re ready to change your polish, simply peel it off.

WHAT IT COSTS: $2.99 and is available at mass food and drug retailers.

Think Spring: Sally Hansen and NYC New York Color

Just look outside and you certainly won't feel Spring-like yet these new colors from both Sally Hansen and NYC New York Color are sure to warm you up!

The nail polish you already love just got better! Millions of women know that Sally Hansen® Insta-Dri™ nail polish gives them a quick-drying, high-shine manicure that lasts. Now, an improved formula delivers extended wear and enhanced shine — still with the one stroke, one coat convenience that has made Insta-Dri™ a cult favorite since 2009.

Insta-Dri's three-in-one formula combines base coat, color, and top coat in one bottle, making it even easier to have a glossy manicure in a minute. It dries in just 60 seconds, creating full-coverage color and shine without the wait.

Along with an improved formula, Insta-Dri™ also features 14 new, must-have shades that incorporate the season's standout runway trends. Rich chocolate and champagne add cashmere-like coziness to any manicure. Or go bold with fiery tones of red and orange — three different hues allow you to turn up the intensity as much as you like. Lilac, cherry, and plum tap into fall’s purple moment, while blue and teal provide a cooling effect. Meanwhile, the season’s new neutrals (think: the inkiest black, steel gray) are the nails’ answer to Normcore. These anything-but-boring basics prove that colors don’t need to shout to stand out. And with 40 total fast-drying shades to choose from, there's no shortage of variety.

Even the appearance of Insta-Dri™ is getting a boost. A new, sleek logo freshens up the packaging for a more contemporary style — a fitting look for a nail polish made for today's on-the-go pace.

THE SHADES: Re-teal Therapy, Plummet, In Nude-tral, Cherry Fast, Navy Fleet, Show Steel-er, Making Mauves, Leapin’ Lilac, Black to Black, Ablazing!, Quick Fire, Set Sail, Cocoa A Go Go, Orange Zest

THINK: Everything you need for the ultimate eye looks.

WHAT IT IS: Make your gorgeous peepers pop with the new City Proof Complete Eye Collection from NYC New York Color. From the first touch of primer to the last swipe of mascara, you will look flawless from lid to lash. Go big and bold with colored liners, or make a dramatic statement by mixing different shades of shadows.

THE CITY PROOF COMPLETE EYE COLLECTION INCLUDES:

• 24 HR Waterproof Mascara $2.99: This 24-hour long-wearing, volumizing mascara available in black is smudge-proof, flake-proof, and water-proof. Keep lashes flexible and comfortable with this gentle mascara, with a quick-drying formula that sets in a flash.

• 24 HR Eye Primer $2.99: A perfect base, this primer makes your shadow shine. Available in one global shade, the primer comes in a convenient retractable chubby for creaseless, long-lasting color.

• 24 HR Waterproof Eye Shadow $2.99: This retractable chubby has a unique, pigment-packed formula for 24-hour waterproof wear. Color glides on smooth and stays crease-proof all day and all night. Try using it as a liner, or smudge with your finger for a smoky effect. Available shades: Wall Street Bronze, Brooklyn Mocha, Tribeca Taupe, 5th Ave Gold Rush, Murray Hill Champagne, Rockefeller Center Snowflakes, Empire State Building, New York At Night, Central Park Tulips, East River Romance and Madison Square Park