Friday, March 6, 2015

Three brands commit to 3 years of charity! #EmpowerHer

Great news to share! Three powerhouse brands in the natural beauty space: Alba Botanica®, Avalon Organics® and JASON®, announced today a three-year charitable commitment to CARE®, a leading humanitarian organization fighting global poverty. This is the FIRST collective, charitable partnership between all three brands. With this commitment, Alba Botanica®, Avalon Organics® and JASON® have been named the founding partners to the Empower Her through Education campaign.

WHAT IS EMPOWER HER THROUGH EDUCATION?

Empower Her through Education is a multi-brand movement dedicated to eliminating barriers to education for young women, such as: violence, hunger, child marriage and repressive ideological beliefs against women in developing countries. Empower Her through Education will support many of CARE's ongoing, global efforts and share the inspiring stories of young women from around the world at www.care.org/hain

Each brand will focus on a specific pillar:

 Alba Botanica will emphasize girl power to build up young girls self esteem

 Avalon Organics will advocate for policy changes that will allow girls to attend and succeed in school

 JASÖN is focused on working with mothers and communities to support and value their daughter’s education.

HOW CAN YOU MAKE A DIFFERENCE? PLEASE SIGN (AND SHARE) THIS PETITION

In honor of International Women’s Day (which is this Sunday, March 8th) and to kick off this charitable alliance, we begin by asking everyone to sign a petition to end child marriage, a key barrier to education for women on a global scale. Child brides have a diminished chance of completing their education and are at a higher risk of being physically abused, contracting HIV and other diseases, and dying while pregnant or giving birth. To help bring an end to this gross human rights violation that puts young girls at risk every single day, please go to www.care.org/hain-petition.

USE THE #EMPOWERHER HASHTAG

Beyond the petition, we can rally behind the Empower Her through Education campaign by sharing social notes of solidarity, using hashtag: #EmpowerHer. It can be 140 characters, it can be one word. Just use this hashtag to show that you support empowerment for girls and women through education on a global scale.


SHARE THIS NEWS AND SPREAD THESE STORIES

 THE PROGRAMS: www.care.org/hain

ALBA BOTANICA®: GROWING GIRL POWER ON A GLOBAL SCALE : http://www.albabotanica.com/care

JASON®: EMPOWERING MOTHERS AND COMMUNITIES AROUND THE WORLD: http://www.jason-personalcare.com/care

 AVALON ORGANICS®: ADVOCATING FOR EQUAL EDUCATION FOR MARGINALIZED GIRLS, WORLDWIDE: http://avalonorganics.com/news/care/

 THE PETITION: www.care.org/hain-petition.

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