Vilhelm Parfumerie is launching A Lilac A Day, a gorgeous and complex fragrance created by Vilhelm founder Jan Ahlgren.
Also, if you are in NYC, Jan will be making a personal appearance at Barneys Chelsea on Friday, May 6th from 3 p.m. to 6 p.m. to celebrate the launch of this incredible new scent.
The Concept: A LILAC A DAY for love. Each year, lilacs bloom for a brief, heady moment. In this brief moment, we fall in love. Just as quickly, the moment is gone, traces left in our memory. But what if that love could last? What if we could capture what is, essentially, impossible to capture?
The Creator/Founder: Vilhelm Parfumerie creator Jan Ahlgren focused on the headspace of a live lilac to create this fresh, intoxicating scent, using both natural and synthetic ingredients. By reproducing the different facets of lilac, Ahlgren was able to capture the classic flower both exquisitely and completely, so one can experience the joy of fresh lilacs beyond the confines of a crisp spring day.
MSRP: $245 for 100 ml.
On Counter: May 2016
Availability: Exclusive to Barneys New York, barneys.com