Coca-Cola by OPI: ICONS OF HAPPINESS

The ad campaign can now be seen in many magazines and will be available soon for your nails and toes! I have witnessed so many wonderful collaborations with OPI and think this is another winning combination. OPI Products Inc., a subsidiary of COTY Inc, announced a collaboration months ago with The Coca-Cola Company, the world’s largest beverage company and home to one of the world’s most iconic brands – Coca-Cola, whose mission is to inspire moments of refreshment, optimism and happiness. Several of the Company’s most recognized brands – including Coca-Cola, Diet Coke, Coke Zero, Cherry Coke, Vanilla Coke, Sprite and Fanta – were the inspiration for a line of OPI limited edition nail lacquers that will launch internationally in June 2014.

“We’re excited to partner with OPI, a preeminent nail polish brand with global reach and influence among our core target teen audience,” said Kate Dwyer, Group Director Worldwide Licensing, The Coca-Cola Company. “Coca-Cola has a long history of collaborations with beauty and lifestyle brands to further connect with consumers and tastemakers in a way that is meaningful and relevant for them.” “As the global leader in the professional nail industry, OPI is thrilled to 
partner with the world’s top beverage company, The Coca-Cola Company,” remarks Suzi Weiss-Fischmann, OPI Co-Founder and Executive Vice President. “These two iconic brands truly deliver happiness in a bottle – whether it’s a refreshing, invigorating sip of Coke or a set of fingers and toes perfectly polished with OPI nail lacquer.” 

All shades available in GELCOLOR BY OPI for a limited time. You can try them on at www.opi.com. I also like using their app on my smartphone as it allows me to try on a myriad of their collections from wherever I am! 

Colors pictured from left to right: Coca-Cola Red, Today I Accomplished Zero, My Signature is "DC", You're So Vain-illa, Sorry I'm Fizzy Today, Get Cherried Away, Green on the Runway, Orange You Fantastic! and A Grape Affair.

Note: Top picture was taken from their ad campaign and the bottom picture is my very own taken of my local Coca-Cola vendor!