Birchbox and The Everygirl Collaborate on a Welcome Box for New Subscribers

Being a subscriber since 2010, I still feel like every month is a holiday as soon as I receive their wonderful box! I have witnessed them collaborate with many brands I use, have seen designers curate their boxes and recently attended the launch of their first store located in Soho. I have an affinity for them and they know it.

Birchbox and lifestyle website, The Everygirl, are excited to announce their partnership to launch a special welcome box for new subscribers. 

Called the "Affordable Luxuries" box, new subscribers that sign up through www.birchbox.com/theeverygirl (until supplies last or until August 31) will receive a box curated by The Everygirl co-founders! Each box contains deluxe samples of:

• Number 4 -- Super Comb Prep & Protect
• Benefit -- They're Real! Push-Up Liner
• Not Soap, Radio -- Happiness Inducing Body Wash
• Harvey Prince -- Hello
• Acure -- Brightening Facial Scrub

All subsequent boxes after the Everygirl welcome box will be curated by Birchbox.

 

Birchbox and Women's Health Magazine Partner for the July "Power Up!" Wellness Themed Box

You can guess that I have been a member of Birchbox since it launched in 2010, right?! You also know how very much I love a great collaboration, correct?! Well, this month's Birchbox collab with Women's Health Magazine has gotten me all excited as it features products hand picked by the editors at Women's Health! This is the second time the two powerhouses have joined forces and I am simply delighted to see this happen again....

“Due to the runaway success of our April 2013 partnership with Women’s Health, it was a natural fit for the two brands to partner together for a second time,” says Katia Beauchamp, Co-Founder and Co-CEO, Birchbox. “We are implementing a lot of the same key elements that made this partnership such a success last year, but adding exciting new twists to surprise and delight our current and new customers.”

In 2013, Birchbox and Women’s Health both saw a significant increase in engagement around their brands as a result of the partnership, with over 24 million impressions garnered across social media channels and a massive increase in subscribers for both brands.

All Birchbox subscribers will receive the box containing the season’s top beauty, lifestyle and wellness items selected specially by the editors at Women’s Health. The “Power Up!” themed box will feature products to take your beauty routine up a notch, including brands such as Supergoop!, Benefit, Cynthia Rowley and Vasanti, as well as a 1-year subscription to the Women’s Health magazine. In connection with the curated box, a feature in the Women’s Health July issue explains how these advanced products work and why they were selected.

In addition to the new “Power Up!” theme, the Women’s Health special edition Birchbox will also flaunt a co-branded inner box—an element of the Birchbox experience that has never before been “taken over” by a partner. *Birchbox and Women’s Health will also offer one lucky subscriber the chance to win a beauty and wellness experience with the two brands in New York City. The experience will be photographed and published in a future issue of Women’s
Health magazine.

“Our readers rely on us for quick, easy advice on how to look and feel amazing—so it was no surprise they responded so positively to the actionable tips in last year’s Birchbox feature,” says Women’s Health Editor-in-Chief Michele Promaulayko. “The 2014 Women’s Health Birchbox builds on that success, showcasing dual-purpose products that will turbocharge a reader’s look without a lot of effort, combined with expert how-to tips in the magazine.”

Existing Birchbox subscribers will receive this as their July Birchbox. If you are not already a Birchbox subscriber, new customers can sign up for their special edition Women’s Health Birchbox until July 30th here.

Birchbox Man + Cool Hunting Collaborate to Launch a Limited Edition Summer Collection Box

You all know how much I love collaborations, so with that in mind I was thrilled to hear Birchbox Man is launching a limited edition summer box in partnership with Cool Hunting beginning tomorrow! 

Birchbox (www.birchbox.com), a leading beauty and grooming ecommerce company, has partnered with the tireless inspiration seekers at Cool Hunting to launch its newest limited edition box: Birchbox Man + Cool Hunting Summer Collection.

"This limited edition box provides every man with his stylish summer essentials.  At Birchbox, we are constantly striving to expose our customers to the latest and greatest products, and our limited edition boxes have become a great vehicle for doing so," says Brad Lande, VP of Birchbox Man.  "Working with Cool Hunting was a natural fit - as purveyors of the ’creative class', their expertise was a powerful perspective!"

"Your summer isn’t complete without a few of our favorite things, and partnering with Birchbox is a great way to make buying them easier.  From a solar powered watch to an outdoor blanket we had made in Morocco exclusively for Birchbox to our favorite cold brew coffee,” says Josh Rubin and Evan Orensten, Founders of Cool Hunting. They add, “This collection pops with color and unmistakably defines our summer style.”

Each limited edition box includes:

Artisan Project | Beach Blanket

Quest & Quality | Solar Watch

Herschel Supply Co. | Packable Duffle Bag

Grady’s Cold Brew | Bean Bags

Ursa Major | Face Wipes

Ursa Major | Face Balm

Juniper Ridge | Crew Trail Soap

Starting on July 1, 2014, customers can purchase this limited edition box exclusively at Birchbox.com for $88 via the following link: Birchbox Man + Cool Hunting Limited Edition Summer Collection Box